Technographics · Brazil

Which Brazilian companies run which technology.

379,761 Brazilian companies by the technology on their own homepage: e-commerce platform, CMS, marketing automation and CRM, analytics, advertising pixels, chat and WhatsApp widgets, payments, LGPD consent, CDN and hosting. Scan of 2026-11-03.

company data onlyscan 2026-11-03robots.txt respected
What was scanned

Coverage

LatSouthBot scanned 377,593 HTTP-verified company homepages (one GET each, after robots.txt). 357,143 answered with a page; 6,195 disallow LatSouthBot in robots.txt and were not read; 13,895 were unreachable, rate-limited or blocked. 379,761 companies have at least one identifiable technology. Homepage only and no JavaScript, so every count is a floor.

Counts

Technologies by category

CMS / website builder

219,950 companies

Marketing automation & e-mail

20,602 companies

TechnologyCompanies
RD Station14,543
HubSpot2,843
Mailchimp1,638
ActiveCampaign565
OneSignal (web push)554
Brevo (Sendinblue)419
Mautic270
Salesforce Account Engagement (Pardot)130
Leadlovers127
Klaviyo71
Salesforce Marketing Cloud68
E-goi36

CRM web forms

552 companies

TechnologyCompanies
Zoho (CRM / SalesIQ)253
Pipedrive126
Kommo (amoCRM)98
Salesforce (Web-to-Lead / Service chat)75

Tag manager

97,200 companies

TechnologyCompanies
Google Tag Manager97,200

Advertising pixels

60,033 companies

Chat & support widgets

210,147 companies

TechnologyCompanies
WhatsApp click-to-chat209,107
JivoChat1,105
Asksuite (hotel chatbot)506
Zendesk285
Blip (Take Blip)215
Tidio182
Octadesk168
Crisp114
Intercom72
Tawk.to53
Freshworks (Freshchat / Freshdesk)50

Payments

1,567 companies

TechnologyCompanies
PagSeguro / PagBank420
Mercado Pago374
Hotmart315
Stripe236
iugu133
PayPal66
Pagar.me48

Consent / LGPD cookie banner

25,168 companies

CDN / edge

131,639 companies

Hosting provider

234,743 companies

A/B testing & personalisation

956 companies

TechnologyCompanies
VWO302
Google Optimize (sunset 2023)250
SmartHint178
Optimizely176
Insider30
Dynamic Yield13
AB Tasty11
Quality

Measured precision

TechnologySites checkedConfirmedPrecision
WhatsApp click-to-chat504998%
WordPress5050100%
Cloudflare5050100%
Elementor (WordPress page builder)5050100%
Google Tag Manager5050100%
Google Analytics 4 (gtag)5050100%
Hostinger5050100%
Meta Pixel5050100%
Google Ads conversion tag5050100%
Google Analytics (Universal, legacy)5050100%
Wix5050100%
RD Station5050100%
WooCommerce504896%
Wix Stores5050100%
Tray5050100%
Nuvemshop / Tiendanube5050100%
Loja Integrada5050100%
VTEX5050100%
Shopify5050100%
Magento / Adobe Commerce5050100%
HubSpot5050100%
Mailchimp494898%

Seeded sample per technology, re-fetched with a different client and checked against a separately written marker.

Same scan, more countries

Mexico and Colombia

Mexico

79,323 verified company homepages scanned on 2026-11-03; 72,041 answered and 55,831 show at least one identifiable technology (1,106 disallow LatSouthBot). Most seen, in homepages: WordPress 24,982, WhatsApp click-to-chat 19,900, Cloudflare 14,756, Google Tag Manager 12,163, Elementor (WordPress page builder) 11,437, Google Analytics 4 (gtag) 9,432, Google Analytics (Universal, legacy) 5,119, Meta Pixel 4,922, Wix 3,730, Google Ads conversion tag 3,596.

Company-level file on request: ask for a quote.

Colombia

13,306 verified company homepages scanned on 2026-11-03; 12,180 answered and 10,472 show at least one identifiable technology (173 disallow LatSouthBot). Most seen, in homepages: WordPress 6,081, WhatsApp click-to-chat 4,465, Elementor (WordPress page builder) 3,598, Google Tag Manager 2,497, Cloudflare 2,410, Google Analytics 4 (gtag) 1,831, Meta Pixel 940, Google Analytics (Universal, legacy) 801, WooCommerce 624, Google Ads conversion tag 547.

Company-level file on request: ask for a quote.

Company data only. Counts are of companies (head-office CNPJ), never of people. LatSouthBot reads each verified homepage once, after its robots.txt, without logging in, filling forms or running JavaScript, and keeps only the technology ids and how they were seen, never the page text. A site that disallows LatSouthBot is not scanned; to opt out, add it to robots.txt or write to hello@latsouth.com. About LatSouthBot · Compliance.

Brazil Technographics file

One row per company with every technology, joined to the CNPJ registry.

FAQ

Questions

What is technographics?

The technologies a company runs, here read from its own public homepage: platform, CMS, marketing and analytics tools, widgets, CDN and host.

How is it collected?

One polite GET of each verified homepage by LatSouthBot after its robots.txt; no login, no forms, no JavaScript; only technology ids are stored.

Can I get other countries?

Mexico and Colombia are next; write to us for a quote on a custom scan.